The Business of Advertising

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START:
September 8, 2015
DURATION:
15 Weeks
ID:
ADV120
CREDIT:
3

INSTRUCTORS:

Address

Centre for the Arts - 201 Riverside Drive West, Windsor, ON, N9A 5K4K4   View map

The Business of Advertising provides the student with an introduction to the culture and profession of Advertising as part of integrated marketing communications. Students will become acquainted with trends in the marketplace and their affect on advertising decisions, the roles of individuals within the industry, and future career directions.