Segmenting Canadian Society

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START:
September 8, 2015
DURATION:
15 Weeks
ID:
ADV116G

INSTRUCTORS:

Address

Centre for the Arts - 201 Riverside Drive West, Windsor, ON, N9A 5K4K4   View map

This course introduces the student to the profiles of different segments of the Canadian population, as defined by demographics, psychographics and lifestyles. This will provide a broader understanding of the complex cultural, social and ethnic diversity of Canada, an understanding of important and influential sub-cultures across the country, and demographic and psychographic changes, which will affect the future needs of our population.