IMC Campaigns 1

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START:
September 7, 2015
DURATION:
15 Weeks
ID:
ADV527
CREDIT:
3

INSTRUCTORS:

Leonard Olszewski
Professor

Address

Centre for the Arts - 201 Riverside Drive West, Windsor, ON, N9A 5K4   View map

This is an advanced course emphasizing the development of focused creative strategies and the application of these strategies to the development of campaigns. Creative strategy is interpreted as a contract the campaign must fulfill through the use of a variety of different media.